Built for the strike
The specialist supplier of soft plastic lure making materials... based in the United Kingdom! If you have ever wanted to design and make your own soft plastic fishing lures but have been unable to find the materials available in the UK, then you have come to the right place...
Lure Flex
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Kits
Silicone Top Pour Moulds
ColourFlex
Additives
Lures built by anglers, for anglers
We started Lure Factors because we wanted baits we could trust on our own home waters. Every lure in our own range is fished and refined before it goes on sale, and we only stock brands we would tie on ourselves.
